After quite some time we finally have a new Una Rams project in the form of hold me when it’s cold: a mixtape. This fresh body of work was of course promised to be released today and although it’s said to have take him just a handful of months to write produce and record, this project is further explained to have been birthed throughout the over months spent in and out of COVID-19 lockdowns. The project’s description also includes an explanation that reveals although he already had another project (which might be crush) in the works, “he placed that more summer-friendly record on hold in favour of a project more suited towards the winter — and the mood—he found himself in”. “For three months straight I was going in and out of the studio,” Una Rams told Apple Music.
“Of course there had been a few songs that I had written in [2020’s] lockdown , that I just didn’t know what I was going to do with—so I did some curation, got some inspiration and I sat down and wrote away.”
The whole tape comes in with just 8 tracks in total with features from the likes of Mizo Phyll, Lucille Slade, Blxckie, Nanette, Muzi, Mikhalé Jones and Maeywon. Lyrically, hold me when it’s cold also acts as his first longer-format project since 2018’s Wavy Baby EP as the tracks evoke that romantic and physical intimacy that was altered and hit due to lockdown restrictions, in a way that showcases his personal growth.
“My music sounded a lot like I was at that time,” he explains. “It was a lot of puppy love; felt a bit airy-fairy, and stepping into this, it kind of does feel like my coming of age project, because I’ve wanted to step into a more mature perspective.”