PUMA x Helly Hansen Presents 90’s Appreciation Collection

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TRACK AND FIELD MEETS MOUNTAIN AND SEA

PUMA X HELLY HANSEN PRESENTS 90’S APPRECIATION COLLECTION

PUMA and HELLY HANSEN have teamed up for a second collaboration, blending PUMA’s athletic DNA with HELLY HANSEN’s technical knowledge and expertise.

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Founded in Norway more than 140 years ago with the creation of waterproof clothing for sailors, HELLY HANSEN is a leader in sailing and performance ski apparel, as well as premium workwear. Through daring designs, HELLY HANSEN’s technical and protective outerwear left its mark on 1990’s hip-hop culture and streetwear. Continuing to celebrate vibrant 90’s street culture, the second PUMA x HELLY HANSEN collection pays tribute to the heritage of both brands through materials, colour combos and graphics while incorporating a fresh twist of technical details and modern elements.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]PUMA x HELLY HANSEN Future Rider (R1 899)

• The classic Fast Rider revamped as the Future Rider, the future of casual-cool street style
• Knitted upper with hairy suede overlays
• Woven HELLY HANSEN and PUMA tag on quarter
• Tongue label with unique HELLY HANSEN graphic

PUMA x HELLY HANSEN RS-X³ (R2 399)

• X³ takes X to a new level: cubed, enhanced, extra
• Reflective elements on quarter and vamp
• Webbing with HELLY HANSEN repeat print
• Reflective piece with PUMA and HELLY HANSEN debossed logos on tongue

PUMA x HELLY HANSEN TFS Track Top (R1 799) and Pants R1 299)

• Inspired by 90s street culture, the track top and pants combine the technical heritage of HELLY HANSEN with PUMA’s athletic DNA
• Colorblocking details as design element
• Made with bluesign® certified fabrics

PUMA x HELLY HANSEN BB Cap (R399)

• 6 panel cap with semi curved visor
• Woven badge on the front
• Daisy chain on the side

PUMA x HELLY HANSEN Portable

• Two-tone ripstop portable with front mesh pocket and logo underlay
• Adjustable shoulder strap

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Commemorating 1990’s streetwear, the PUMA x HELLY HANSEN collection is available at PUMA.com, PUMA Select stores, Archive, X-Trend, Superbalist, Madaiza, Shelflife, Hipkicks, Jack Lemkus and selected retailers.

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