Don Julio and Pantry Unveil a Luxurious Culinary Collaboration

The world’s leading luxury tequila, Don Julio, is elevating the culinary landscape of Johannesburg with its new collaboration with Pantry. This exclusive partnership brings Mexico to the heart of South Africa, celebrating the bold and vibrant flavours of Mexican cuisine through a meticulously crafted, limited-edition burger.

This collaboration serves as a beautiful opportunity to educate consumers on Don Julio beyond the serve, highlighting how tequila can be enjoyed with food pairings that bring out and celebrate its unique flavour.

“At Don Julio, we believe in creating experiences where luxury is not just seen, but tasted, shared, and remembered,” says Ifeoma Agu, Head of Culture at Diageo. “This collaboration with The Pantry allows us to showcase that tequila is more than a spirit for sipping; it’s a foundation for pairing, for celebration, and for sparking conversations. We’re bringing authentic Mexican flavours to Mzansi in a way that is both intentional and sophisticated.” 

The Don Juliio burger is a journey of flavour and culture, thoughtfully designed to be enjoyed alongside a perfectly paired with a Don Margaritta or Paloma or an age old loved simple serve of tequila and soda or tonic.

Available at Pantry by Marble in Johannesburg, this exclusive creation retails for  R115.00 and will be available until mid-September.

The burger’s premium ingredients are curated to offer a symphony of textures and tastes:

Juicy beef patty

Melted mozzarella

Crisp baby gem lettuce

Crunchy tortilla chips

Creamy guacamole

Fresh pico de gallo

Smoky chipotle mayo

Charred salsa verde

savour the bold and vibrant flavours of Mexico, reimagined for Johannesburg, but hurry, this burger is here for a good time, not a long time.