Some time ago Kendrick Lamar announced via Instagram that he would officially be partnering with Nike to create a Cortez sneak. Kendrick has been rocking the Cortex all throughout his DAMN Tour and the first release looks like it’ll be an all-red version of the Cortez that carries a simple design with some bold detailing. “DAMN” is embroidered into the tongue with a lace tab bearing the acronym “TDE,” for Top Dawg Entertainment and his initials are seen across the heel tabs in a bold white.