KFC SoundBite Launch 18th May 2017 news KFC has just launched an exciting new music website experience platform called SoundBite, designed for up-and-coming local artists, unsigned or those signed to their own record labels. Through SoundBite, we hope to discover fresh South African talent and provide a powerful platform to seamlessly connect fans to artists and give artists exposure through the KFC brand. “At KFC, we believe music and good food brings people together and we are no stranger to the local music scene. As a brand, we are always looking for new ways to create meaningful and lasting experiences for our customers” – Thabisa Mkhwanazi, KFC Corporate Affairs Director for Africa. How it works: Artists are invited to register on the website and upload their tracks onto the SoundBite platform. Music fans can access the platform and listen to 30 second SoundBites of their favourite tracks and have the power to control the charts through likes, shares and downloads to move the songs up and down the chart. To unlock a full track, users need a unique code which they get on a KFC till slip when they purchase a KFC Streetwise 2 or 3. Please visit http://kfcSoundBite.com/ where you can create a profile, upload, listen, share and unlock undiscovered music. You can also create a playlist, view the weekly chart and share the tracks on social media.