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Marking the next stage in the evolution of adidas Originals’ groundbreaking NMD, here’s the introduction of the NMD_XR1 which continues the series’ deconstruction of footwear traditions, blending classic sneaker components with progressive design perspectives into a clean, modern design.
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Building on the winning design formula of the NMD series, the new drop stays true to the original blueprint with subtle updates such as a developed microrib knit construction with a two-tone pattern, strengthened by tonal overlays, including a premium heel patch in plush nubuck leather. Finished with full colour-blocked tooling and tonal branding details, the result is an understated release with contemporary touches that embody the NMD philosophy.
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The NMD_XR1 and NMD_R1 packs are available selected retailers nationwide on a first come, first serve basis. Consumers stand the chance to purchase a pair of NMD’s by joining the queue at their selected retailer below. T&C’s apply.
adidas Originals stores – V&A Waterfront and Mall of Africa (NMD_XR1 only and NMD_R1)
adidas Originals stores – Menlyn, Canal Walk, Small Street (NMD_R1 only)
Shelflife Store in Cape Town and Johannesburg (NMD_XR1 and NMD_R1)
AREA3 (NMD_XR1 and NMD_R1)
Xtrend Sandton (NMD_XR1 only and NMD_R1)
Astore (NMD_XR1 only and NMD_R1)
Anatomy (NMD_XR1 only)
Dapper Store (NMD_XR1 only and NMD_R1)
Superbalist (NMD_R1 only)
Sportscene (NMD_R1 only)
Side Step (NMD_R1 only)
adidas.co.za (NMD_XR1 only and NMD_R1)
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