Crocs’ biggest annual celebration returns this October as Crocs Month. The month-long celebration leads up to Crocs Day on 23 October, Crocs’ birthday. This year’s theme, ‘Doing Your Thing Since Day One’, looks back to the brand’s 2004 beginnings and the individuality, creativity and self-expression that have shaped its identity from the beginning. Special offers, activations and surprises will roll out throughout the month, with the celebration gathering momentum towards its biggest moment.
Doing Your Thing Since Day One
Crocs has come a long way from a shoe once dismissed by some as unconventional or unfashionable. Over the years, its distinctive design has become part of its appeal, helping it grow into a recognisable fashion and lifestyle name without losing the comfort and character that set it apart. From bold colour choices to Jibbitz charms, personalisation has also given wearers countless ways to put their own stamp on each pair. That freedom of self-expression sits at the heart of ‘Doing Your Thing Since Day One’, which celebrates the people who have embraced Crocs on their own terms while reflecting on how far the brand has come.
The countdown to Crocs Day
From 1 to 31 October, shoppers can enjoy up to 50% off selected styles. There will also be a two-for-R599 offer on selected flips and slides, along with incredible deals on Jibbitz bundles. More offers will be revealed as Crocs Day approaches, with 23 October set to bring some of the biggest deals of the month.
Doing it their way
For anyone looking for fresh styling inspiration, creators across South Africa will share their own take on the month’s theme. Expect personal touches, throwback references and different approaches to customisation, alongside updates on the latest offers.
To stay up to date as new deals and surprises are announced, and to see how creators across South Africa are making Crocs Month their own, follow @crocsza on Instagram and sign up to the newsletter at crocssa.co.za