A Successful NBA Finals Watch Party

On Friday night, NBA Africa hosted an NBA Finals watch party in two cities: Johannesburg and Durban.

 

This year’s event was different from the one we saw last year, and it offered basketball fans a unique way to enjoy their favourite sport with others in the basketball community. It was a night filled with South African celebrities, influencers, media personalities, and basketball enthusiasts who gathered to watch Game 4 between the Boston Celtics and Dallas Mavericks.

 

 

The venue and setup recreated the atmosphere of the American Airlines Center [Dallas Mavericks Arena], making everyone feel like they were right there. The aesthetics, decor, and branding throughout the building were impressive, and the security provided by the car guards was very helpful, making the experience smoother for everyone.

 

 

The standout feature of the night was the crowd, with everyone showing up in their basketball outfits. Basketball fans know how to show off their style. Every watch party needs some good old-fashioned pageantry, and we had just that, complete with the biggest, clearest screen in the building.

 

 

For those who didn’t feel like dancing, there was an opportunity to play 2K games with friends, which was amazing. The DJs started playing music well before the crowd showed up, entertaining everyone until 2:30 AM when the game was set to start.

 

 

At 2:30 AM, the crowd was encouraged to head inside to watch the game, and it was apparent from their reactions that most fans didn’t want the Celtics to win whenever the Dallas Mavericks scored. By halftime, most fans already knew which team was likely to win, but out of love for the game, they stayed until the last minute of the fourth quarter.

 

 

After the game, some fans stayed for a few drinks while others drove back home. Overall, the watch party was a success, although we didn’t get a chance to interview some of the amazing people and celebrities who were part of the party. I hope that even you, reading this article, will subscribe to the NBA App and stay updated with everything basketball, so we can see you next year during the playoffs.

 

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