Yesterday Nike revealed their new GO Flyease, an easy on & easy off innovative shoe. This new shoe showcases how design, innovation, and engineering can meet to deliver a hands-free shoe.
Behind the shoe’s smooth motion is a bi-stable hinge that enables the shoe to be secure in fully open and fully closed states.
It’s also been shared that this duality allows another signature detail: the Nike GO FlyEase tensioner. The tensioner’s unique flexibility super-charges an action many might take for granted (kicking-off a shoe) and completely reimagines this movement as basis for accessible and empowering design.
Sophisticated, accessible solutions, like those in Nike GO FlyEase, are emblematic of the “better is temporary” mentality that drives Nike FlyEase technology. Since its debut, the technologies have been employed in numerous footwear styles across basketball, running, and sportswear. Each successive design balances the rigor of FlyEase criteria with unwavering performance standards.
In the Nike GO FlyEase, this means serving the broadest range of active lifestyles possible — whether the wearer is champion fencer Bebe Vio, a student racing to class, or a parent with their hands full.
“Usually I spend so much time to get in my shoes,” says Vio. “With the Nike GO FlyEase, I just need to put my feet in and jump on it. The shoes are a new kind of technology, not only for adaptive athletes but for everyone’s real life.”
The Nike GO FlyEase is available initially via invite for select Nike Members, with broader consumer availability planned for later this year.
