Kanye West’s Creative Director, Virgil Abloh, recently spoke to GQ to talk streetwear , OFF-WHITE and how the kids of this generation basically wield the power to make or destroy any brand. From architect student to being a street culture power house, Virgil is without a doubt at the peak of it all (if not higher).
“I know kids who are half my age who can kill a brand on a whim, make it uncool if they want to.” – Virgil Abloh
Read the full interview here.