Partnering up with a mix of local talents, energy drink PowerPlay has announced an exciting line up of collaborations for the socially conscious and outspoken. PowerPlay are aiming to demonstrate what it means to live boldly and be fuelled to always play outside the ordinary. The PowerPlay Heroes include: Head Honcho, 1808 Arts and Culture Sessions, DJ Akio, Thesis Social Jam Session, Dope Store, DJ Kenzhero and Max Mogale. According to PowerPlay they signify the brand through their bold approach to business, life and community, for extra-ordinary success stories in unexpected fields.
There will be a 48-hour exhibition festival of street culture, called Griffin Sessions: The quest of Heroes, which is scheduled for the end of June at The Bus Factory, in Newtown. As part of the build-up, the heroes will host sneak preview events in both J-Sec and the mother city. Documentaries about the PowerPlayHeroes will be aired on VuzuTV and Channel O in May and you can catch more action on the PowerPlay blog www.playheroes.co.za.